Alpen Spirit is the name of a small Austrian distillery company founded in 2016. Considering the idyllic location as well as the modern mindset of the company, a fresh, clean but still friendly identity was developed for the brand and its first product, the Alpen Cider. The typography for the brand's name and product was custom made in order to ensure originality and hint at Alpen Spirit's crafty character. The design of the label for the Alpen Cider considers the need to be extendend in the future to further products since the brand is about to extend its product range and release further beverages in the near future.
CLIENT Georg Lexer
DATE Summer 2016